Monday, February 25, 2013

The Simple Secret to Time Management: Jedi Time Tricks

The Simple Secret to Time Management: Jedi Time TricksImagine you were a Jedi master called Bob (your parents, whilst skilled in the ways of the force weren't the best at choosing names). The love of your life?Princess Lucia?is trapped in a burning building as you hurry to save her.

You might think of Lucia as the embodiment of your dreams, your aspirations?she is your most important thing.

The Simple Secret to Time Management: Jedi Time Tricks

Unfortunately, before you can reach her an army of stormtroopers open fire. The incoming stream of lasers demand your attention?if you fail to dodge them, you're dead. You might think of them as an urgent distraction from saving your princess.

The Simple Secret to Time Management: Jedi Time Tricks

We all know how a hero resolves this dilemma. If he takes his eye off the ultimate goal?his princess?then all his other efforts are for nought. He can engage an army of stormtroopers, cutting them down with graceful ease, but their numbers are limitless, and whilst momentarily satisfying they only distract him. Delayed too long, his princess will die.

And so it is with your life. You have things that are most important and things that are most urgent in permanent competition:

The Simple Secret to Time Management: Jedi Time Tricks

The secret to mastering your time is to systematically focus on importance and suppress urgency. Humans are pre-wired to focus on things which demand an immediate response, like alerts on their phones?and to postpone things which are most important, like going to the gym. You need to reverse that, which goes against your brain and most of human society.

Look at what you spend your day doing. Most of it, I'll warrant, is not anything you chose?it's what is being asked of you. Here's how we fix that, young padawan:

Say no. Most of us follow an implicit social contract: when someone asks you to do something you almost always say yes. It may feel very noble, but don't forget there's a dying princess you need to save, and you just agreed to slow yourself down because you were asked nicely. You may need to sacrifice some social comfort to save a life (as a bonus, people tend to instinctively respect those who can say no).

Unplug the TV. I haven't had a TV signal for 7 years, which has given me about 12,376 hours more than the average American who indulges in 34 hours a week. I do watch some shows?usually one hour a day whilst eating dinner?but only ones I've chosen and bought. You can do a lot with 12,000 hours, and still keep up with Mad Men.

Kill notifications. Modern technology has evolved to exploit our urgency addiction: email, Facebook, Twitter, Quora and more will fight to distract you constantly. Fortunately, this is easily fixed: turn off all your notifications. Choose to check these things when you have time to be distracted?say, during a lunch break?and work through them together, saving time.

The Simple Secret to Time Management: Jedi Time Tricks

Schedule your priorities. Humans are such funny critters. If you have a friend to meet, you'll arrange to see them at a set time. But if you have something that matters to you more than anything?say writing a book, or going to the gym?you won't schedule it. You'll just ?get round to it'. Treat your highest priorities like flights you have to catch: give them a set time in advance and say no to anything that would stop you making your flight.

First things first. What is the single most important (not urgent) thing you could possibly be doing? Do some of that today. Remember there's a limitless number of distracting stormtroopers?don't fool yourself by thinking "if I just do this thing first then I can." Jedi don't live by excuses.

Less volume, more time. There's always millions of things you could be doing. The trick is to pick no more than 1-3 a day, and relentlessly pursue those. Your brain won't like this limit. Other people won't like this limit. Do it anyway. Focusing your all on one task at a time is infinitely more efficient than multi-tasking and gives you time to excel at your work.

Ignore. It's rude, unprofessional, and often utterly necessary. There are people you won't find time to reply to. There are requests you will allow yourself to forget. You can be slow to do things like tidy up, pay bills, or open mail. The world won't fall apart. The payoff is you get done what matters.

One final lesson from the Jedi: they're heroes.

Heroes inspire us for many reasons: they make tough decisions, they keep going and they get done what matters. But there's another reason we love our heroes. Inside us all, we know we have the power to become one ourselves.

How to master your time | Oliver Emberton


Oliver Emberton is an entrepreneur, author-in-training, challenge addict, dancer, pianist, programmer, artist, and general busy bee.

Image remixed from Shutterstock.

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Monday Brief: Mobile World Congress, Nokia Music+, and more!



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Saturday, February 2, 2013

Video: Sequestration & Jobs Growth

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Source: http://video.msnbc.msn.com/cnbc/50672991/

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Fireworks cause deadly highway collapse in China

BEIJING (AP) ? A truckload of fireworks intended for Lunar New Year celebrations went off Friday in a massive, deadly explosion that destroyed part of an elevated highway in central China, sending vehicles plummeting 30 meters (about 100 feet) to the ground.

State TV broadcaster CCTV said eight people were confirmed dead and 11 injured after seven vehicles were recovered from the wreckage. The death toll appeared likely to rise: The official Xinhua News Agency said the collapse smashed and buried at least 25 vehicles.

Earlier reports by China National Radio and some other outlets of 26 people killed were later removed from websites, without explanation.

An 80-meter (260-foot) stretch of a major east-west highway collapsed in Mianchi county in Henan province. It scattered blackened chunks of debris and shattered the windows of a nearby truck stop.

A truck driver interviewed on CCTV said he was only 20 meters (yards) away from the explosion.

"I heard a huge bang and immediately braked. I saw small fireballs falling down one by one," said the unidentified truck driver, whose truck windshield was smashed from the impact of the blast.

"I then heard the sounds of clanking and exploding for five to six minutes," the driver said. "My face was covered in dust."

Photos posted online by Xinhua showed a stretch of elevated highway gone, with one truck's back wheels perched at the edge of a shorn-off section of the highway. Other photos showed firefighters below spraying water on scorched hunks of concrete, wrecked trucks and flattened shipping containers.

There was no immediate word on the cause of the explosion. It occurred about 90 kilometers (55 miles) west of Luoyang, an ancient capital of China known for grottoes of Buddhist statues carved from limestone cliffs.

Fireworks are an enormously popular part of Chinese Lunar New Year festivities. To meet the demand, fireworks are made, shipped and stored in large quantities, sometimes in unsafe conditions.

A result is periodic catastrophe: In 2006, on the first day of the Lunar New Year, a storeroom of fireworks exploded at a temple fair in Henan, killing 36 people and injuring dozens more. In 2000, an unlicensed fireworks factory in southern China exploded, killing 33 people, including 13 primary and secondary school students working there.

Source: http://news.yahoo.com/fireworks-cause-deadly-highway-collapse-china-065131273.html

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Friday, February 1, 2013

Blockbuster On Demand gives streaming a second chance, with odd limitations

Blockbuster On Demand gives streaming a second chance with odd limitations

Blockbuster hasn't had much success shifting from physical rentals to digital, even under Dish's wing. Nonetheless, it's betting that the umpteenth time's the charm with a relaunch of its Blockbuster On Demand streaming movie service. The revamp ticks many of the checkboxes for a modern by-the-title rental store with 1080p and 5.1-channel surround sound as well as apps for 2012 Samsung Smart TVs, Android and Roku 2 boxes. However, there's a number of curious choices, and we don't just mean the omission of a subscription model. It's missing an iOS app, emphasizes apps for desktop viewing and leaves no way to watch HD video on anything but a TV -- our mobile and PC screens have advanced in the past several years, Blockbuster. Idiosyncrasies notwithstanding, the rebirth presents more of a unified front than the one-time giant has offered in the past.

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World's largest solar sail to launch in 2014

The largest solar sail ever constructed is headed for the launch pad in 2014 on a mission to demonstrate the value of "propellantless propulsion"? the act of using photons from the sun to push a craft through space.

Dubbed Sunjammer, the giant solar sail measures about 124 feet (38 meters) on a side and boasts a total surface area of nearly 13,000 square feet (1,208 square m, or one-third of an acre). The project is under the wing of NASA's Space Technology Program, within the agency's Office of the Chief Technologist.

NASA has contracted with a team of high-tech "solar sailors" at L'Garde Inc. of Tustin, Calif., to build Sunjammer.

L'Garde is no newcomer to novel space structures. The company has worked with the space agency on several projects, including the creation of inflatable structures for radio frequency antennas and solar arrays. In 1996, the company flew the Inflatable Antenna Experiment (IAE) aboard the space shuttle Endeavour's STS-77 mission. [Photos: Solar Sail Evolution for Space Travel]

Programmatic milestone
"We took the name Sunjammer from an Arthur C. Clarke short story, a fictional yacht race in the heavens using solar sails," said Nathan Barnes, L'Garde's chief operating officer and executive vice president, as well as Sunjammer's project manager. Permission to use the name came from the Clarke estate, he told Space.com.

Work on Sunjammer this year includes a programmatic milestone ? a critical design review ? along with a variety of ground demonstration tests and qualification of components, Barnes said. The flight of the solar sail, he said, is set for the end of 2014, to be sent spaceward atop a SpaceX Falcon 9 rocket.

"With this sail, we?re targeting our end goal somewhere in the neighborhood of 1,864,114 miles (3 million kilometers) distance from the Earth," Barnes said.

A number of test objectives are to be checked off within the first couple months of flight, he added. These include deployment of the sail, demonstration of vector control using sail-tipped vanes, navigation with accuracy and, finally, maintenance of the spacecraft's position at a gravitationally stable location called Earth-Sun Lagrange Point 1.

Sunjammer won't be the world's first solar sail mission. NASA launched NanoSail-D, whose sail covered just 100 square feet (9.3 square m), in November 2010. And Japan's Ikaros probe deployed its solar sail in June 2010, becoming the first craft ever to cruise through space propelled only by sunlight.

Neat, clever, exotic orbits
Sunjammer is potentially applicable to an advanced space weather warning system, which could provide more timely and accurate notice of solar flare activity.

The U.S. National Oceanic and Atmospheric Administration is collaborating with NASA and L?Garde on the upcoming demonstration flight, which will cruise to a spot that provides an interesting view of the sun.

"It will be us flying to a place that a customer actually wants to fly a solar sail to," Barnes said. "There are neat, clever, exotic orbits you can do with the solar sail that would permit viewing different portions of the sun that we can?t normally." [The Sun's Wrath: Worst Solar Storms in History]

One-quarter the size of a football field, Sunjammer will produce a whopping maximum thrust of about 0.01 newton, Barnes said ? roughly equivalent to the weight of a sugar packet.

Thinner sail
Kapton is the solar sail material of choice. The mission team worked with chemical company DuPont to produce a special layer of Kapton for Sunjammer just 5 microns thick.

"Thinner is always better," Barnes said.

When collapsed, the Sunjammer solar sail is the size of a dishwasher and weighs just 70 pounds (32 kilograms).

There are a number of control techniques involved in successfully unfurling the sail, said Billy Derbes, L?Garde?s chief engineer for Sunjammer.

"The highest risk is in the deployment," Derbes said. A camera attached to the sail will capture the unfurling process.

Game-changing capabilities
NASA is keen to infuse solar sail technology into other potential game-changing mission capabilities.

Barnes said that possibilities include the collection and removal of orbital debris, deorbiting spent satellites, providing a direct communications link to Earth?s south pole, as well as for deep space propulsion.

Barnes said nongovernment, entertainment-oriented uses of solar sails are also being explored by L?Garde.

"All space travel right now is limited by expendables," Derbes said. "If you show a technology not limited by expendables ? and Kapton is a long-lasting film material ? what new applications will people think up? We?re opening up a whole new kind of thinking about how you do things in space."

'Star Trek' passengers
Also to fly onboard Sunjammer are the cremated remains of individuals, a service provided by Celestis Inc., an affiliate company of Space Services Inc., a Houston-based aerospace firm.

Celestis flight capsules and modules will be carried by Sunjammer on its voyage through deep space. Already part of that payload are the ashes of "Star Trek" creator Gene Roddenberry and his wife, Majel Barrett Roddenberry, often called the "first lady" of the sci-fi series.

"Celestis is pleased to offer our first-ever Voyager deep space memorial spaceflight aboard the Sunjammer mission," said Celestis Chief Executive Officer Charles Chafer.

"Since 1997, Celestis has conducted a dozen memorial spaceflights, and this solar sail mission will mark our most ambitious flight ever. We are excited to be a part of the Sunjammer team," Chafer told Space.com.

  1. Space news from NBCNews.com

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      Science editor Alan Boyle's blog: NASA's top expert on near-Earth objects says that new telescope systems are gradually getting a handle on potentially threatening asteroids. But comets? That's a completely different story.

    2. Curiosity rover snaps 1st photos of Mars at night
    3. How a TV show could create a Mars colony
    4. 'Star Wars' Lego toy sparks Turkish tiff

'Green' space propulsion
Sunjammer?s success is the key to enabling several science and exploration missions that can only be accomplished with a solar sail, said Les Johnson, deputy manager of the Advanced Concepts Office at NASA's Marshall Space Flight Center in Huntsville, Ala.

Along with better sun-watching and warning tasks, NASA recently studied the use of a solar-sail-propelled spacecraft for visiting multiple near-Earth asteroids (NEAs), Johnson said.

"We found that a Sunjammer-derived sail could visit up to six NEAs within six years of being launched. This would be impossible with chemical rockets and might not be achievable by electric propulsion. And it?s all because the sail uses no propellant ? deriving its thrust from sunlight, making it a very ?green? space propulsion system," he said.

Johnson is co-editor with Jack McDevitt of "Going Interstellar" (Baen Books, 2012), a unique blend of science fact and science-fiction writings on interstellar voyaging.

"For me, I?m most excited about using a solar sail unfurled close to the sun, inside the orbit of Mercury, and using the increased solar pressure there to accelerate a large solar sail to speeds that will allow it to reach well beyond the edge of the solar system and into interstellar space within my lifetime," Johnson said.

Doing so, Johnson said, "would be the first ?baby step? in a series of increasingly large sails that might one day enable us to reach the stars. This is one of the few ways nature has provided for us to travel between the stars."

Leonard David has been reporting on the space industry for more than five decades. He is former director of research for the National Commission on Space and a past editor-in-chief of the National Space Society's Ad Astra and Space World magazines. He has written for Space.com since 1999. Follow Space.com on Twitter @Spacedotcom. We're also on Facebook? and? Google+.

? 2013 Space.com. All rights reserved. More from Space.com.

Source: http://www.nbcnews.com/id/50657752/ns/technology_and_science-space/

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Jared Will Return For Subway In The Super Bowl - Business Insider

They're in. They're out. They're in.

That's how some marketers ??" sometimes called Super Bowl rebounders -- treat the Super Bowl. One year they're in -- and the next, out. Then, back again. Usually with good reason.

Which is why Subway, today will announce that it's back in the Super Bowl after years away. Its brand image spots will highlight an anniversary of some significance for the sub giant: Jared's 15th year as Subway spokesman. In the spot, 14 Subway athletes -- including superstar Washington Redskins rookie quarterback Robert Griffin III -- will congratulate Jared for keeping off the weight he lost eating low-cal offerings at Subway.

Also back in 2013 after some years away: Taco Bell and Tide laundry detergent, both with new tales to tell.

"You can't get 110 million people" anywhere else, says Tony Pace, Subway chief marketing officer, of the Super Bowl's TV viewers. "That's an audience we can't ignore."

The key isn't how often a brand is in the Super Bowl, but what it says when it is, says brand guru Peter Madden. "If you're going to the mat creatively, it shouldn't matter if this is your first Super Bowl ever -- or first Super Bowl in five years."

For Subway, it could be a way to deflect consumer attention from recent reports about some of its foot-long subs only measuring 11 inches in some stores. (Some others, however, were 13 inches). "We're redoubling our efforts to ensure we have the proper length," says Pace.

But Pace insists that the driver for returning to the big game for the first time since 2005 is to remind folks of Jared's feat: keeping off 200 pounds he lost for 15 years. "Everyone does before-and-after weight-loss shots," says Pace. "But it's hard to keep it off for an extended period."

The campaign will continue through 2013, with other Subway celebrities, including Michael Phelps, offering high-fives to Jared.

Also returning to the big game:

- Taco Bell. Like Subway, the chain isn't pitching a new product on the Super Bowl, but a brand image evolution. "We're in the midst of transforming the brand from food as fuel to food as experience," says marketing chief Brian Niccol. Its ad features a Cocoon-like group of old folks who celebrate a night of youthful inspiration that ends up at Taco Bell.

- Tide. During the downturn, the P&G detergent lost some market share to lower-price store brands. For the first time since 2008, the brand is back. "Since the Super Bowl is the pinnacle of the National Football League, it makes sense for us to show up," says Chris Lillich, associate marketing director for North American laundry at Procter& Gamble.

Source: http://www.businessinsider.com/jared-will-return-for-subway-in-the-super-bowl-2013-1

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